Why does your business need video marketing?

One of the main digital marketing trends in 2022 is video. Research by the American company Cisco shows that by the end of the year video content will account for 82% of all Internet traffic. So you should start to talk to your audience this way already now. Moreover, in many businesses it is much more effective to show your product or solution rather than to tell about it. You can do this by creating a video about your company and releasing it on Pro Business channel on YouTube. Today it is the largest business-themed channel in the country with more than 41 thousand subscribers.

Our experienced video production team will prepare a video based on your request, revealing your company's capabilities. This video is handed over to the customer and can be used on your corporate resources. But it will also be seen by thousands of potential clients and partners, as it will be simultaneously posted on the Pro Business YouTube channel.

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What are the benefits of video content?

  • Increased trust in the brand. Video evokes more emotions in clients than text. Because two channels of information perception participate in the process: auditory and visual. It becomes easier to build an open and trusting communication with the client.
  • Coverage. Studies show that video content is shared more often than text content. This increases potential audience reach and brand awareness.
  • Detachment from competitors. While your competitors' sales managers are telling every potential customer about their company and products, you can tell thousands of your potential customers at once and do so convincingly and effectively.
  • Increased conversions. According to studies, 90% of users find that videos, among other information, help them make a decision to buy products or services.

What formats do we offer?

1. "Nobody else has it."

In a video lasting up to 1 minute, we tell about a new technology, which was introduced or developed by your company. The advantage of this format is in the nativeness. The video tells about the new development, it carefully integrates information about your company: the location (production, office), the comments of the developers, an overview of the technology from the experts. At the same time, text subtitles appear on the screen, which tell about the advantages of your solution.

2. "Meet Us"

This will be a full video story about your business: how the idea of his creation, what were the stages of implementation, investment, what difficulties were encountered and how to overcome them. The video 2-3 minutes long will be divided into two parts:

  • Blitz-interview with the owner of the business.
  • A tour of the company to show viewers how the business idea became a reality.

Source: www.bondarsvideo.com

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