Product videos from a professional video marketing company

Your customers are more likely to visit your site and linger on it if there are videos posted. A video will increase traffic and help your business. It can also be the "last straw" in the decision to choose your product or service. It allows you to establish a trusting relationship with your customers in the most effective way possible. Of the videos used for business, explainer videos are the most effective for attracting customers. An explainer video is a tool that presents comprehensive information about your product, brand or service and prevents misunderstandings. All of this has a positive impact on business. An explainer video promotes interest in your products. It engages your audience and helps them choose your product or service. An explainer video gives you an edge over your competitors. It is a powerful marketing strategy and helps your business more than anything else. Why it matters If you want to set yourself apart from your competitors, you need to use an inno

Video format is gradually becoming one of the most effective communication tools for B2B clients.  In 2016, the B2B segment faced a major change driven by video marketing. The power of video lies in its ability to attract and hold the attention of potential customers by immersing them in a story through a visual or interactive format. Our brains love stories, stories foster deep engagement and are able to re-emerge in our imagination.  Even though many marketers are still cautious about using video formats, the data shows that in vain: 54% of executives share corporate videos with employees on a weekly basis, demonstrating the high role video plays in B2B communications.  Among all possible video formats, explainer videos are considered the most significant. They are short videos, 30 to 90 seconds long, that provide a succinct and attention-grabbing description of a product or service, applicable to all online channels.  An explainer video is a leading marketing tool that you should tu

 An explainer video is a short video that companies use to introduce themselves, their services and explain how they can help consumers. They are short, condensed videos that can last approximately 3090 seconds. Companies use explainer videos on their company websites, in emails and on social media. Whether it's a complex idea or creative thinking, this video leaves an impression on your consumers about you. The product page, of course, can get the basic message across to consumers, but the video incorporates emotional impact, which is one of the keys to effective marketing. It is an excellent, yet underappreciated form of B2B marketing. Creating a successful marketing strategy through video, guarantees higher profit margins. According to experts,     93% of companies use video, believing it increases user trust in their product and service.     36% of companies believe they have received less attention from their users than they expected.     45% of companies that use video say th

You probably shouldn't argue with the master, but rather take his word for it. To create any video you must first write a script. And this effort always pays off. Although you, are not going to create Vertigo-style movies for your marketing campaigns, the importance of careful planning and script writing has not gone anywhere. The script is the foundation of your video, saving time and money. In this article we will explain^     What a script is;     Why it is a mandatory document for any video project;     How to come up with an outline for an explainer video, one of the most effective types of marketing videos;     How to create your first script using our explainer video script template. Let's get started! What is a video script and why is it needed? A video script is a document that chronologically outlines scenes, shots, actions, and dialogues, indicating who says what and when, and what they do. In addition, it contains all the other elements, such as:     time of day,  

Today, only the laziest person doesn't make videos. A quality video can increase the flow of leads many times over without investing a tidy sum. It's time to take advantage of all the power of video content and dispel the myth that making a video is too difficult and not everyone can do it. Video content - what is the power? When the attention of the online community is drawn to video, companies have to go out of their way to keep their eyes peeled. Luckily, video marketing isn't rocket science, so the odds are good, and not small. Everyone has shot a video on their smartphone at least once - a cakewalk, right? So do clients who aren't particularly demanding of video content. The key is interaction. No one is talking about a 90-minute documentary. Ninety seconds is more than enough. This is the optimal length to keep the user's attention as much as possible and not go over budget. The advantages of video are obvious: it engages the user much more than text. Video is

Video marketing is one of the most popular and effective methods of promotion. Listen to experienced marketers who say that successful content strategies don't just work to attract the attention of potential customers. In today's digital marketplace, what matters is content that's appropriate for every channel, guides audiences to find the perfect solution and keeps them engaged. No single type of content fosters quality multichannel engagement the way video does. It's engaging, easy to digest, and presents a specific point of view quickly and clearly. The meaning of the term "video marketing" is embedded in its name: it's a format for communicating marketing information through video. The term can be applied to any content in video format that promotes a brand. The more production tools are available, the more businesses use video for their promotion. And, according to studies, over 70% of customers prefer to learn about services/products through video. H

Need quality animation that will increase your profits? An experienced design web studio with a name is just what you need. Animated videos are a great way to tell a story about a product, service or brand and grab the attention of your target audience. In the current article, we'll name 5 reasons why you should use animated videos. What is an animated video and what kinds exist Animated video is a kind of video made by means of animation of ready or specially developed graphic materials. Depending on the complexity of creation this kind of video content can be divided into two categories: Simple animated videos. Created using ready-made graphics and footage. Musical accompaniment for such videos is usually selected on music stocks, which also does not require large resources and time. Complex animated videos. Requires the involvement of special animation artists capable of implementing the most nontrivial ideas. Such clips are much more expensive than simple, because you need to p

As you scroll through your Facebook or Instagram feed, you've obviously noticed that it consists mostly of videos. And these are the videos you watch more than 80% of your time on social media.  Me, you, all of us regularly watch videos on Youtube, Facebook, Instagram! Statistically, 7 out of 10 people prefer watching videos online to watching TV. We live in a world where problem-solving happens online and it is videos that play a key role in the decision-making process. What is video marketing? Video marketing is an advertising activity that aims to inform the public about your business, its services and products through video. In most cases, it is not intended to be direct sales, but it does allow you to educate the public about your business. Taking social marketing as an example, a Facebook page not only shows what services your business offers, but also communicates with your audience through posts, comments and likes. Social marketing is able to show what people think or say

Clients often come to my agency for marketing and lead generation services, and, unfortunately, each of them by the term lead generation means a different meaning and understanding of what it is. Internet marketing professionals may also call the agency business model of working on leads (Leadgen). And all this confusion in our heads generates a lot of questions, which I'm tired of answering:) Let's get to the bottom of it. Pour the coffee and let's get started. What is lead generation in simple words? This term refers to the process of attracting leads to a particular business. Any business. How else could it be? After all, everyone needs leads: both online and offline businesses, from food delivery companies to marketers themselves. Every business has lead generation, but the ways to get leads can vary depending on the niche, transaction cycle, or other features of the business. The lead generation process consists of 2 steps: getting traffic and then processing it. This

It's 2023, and as we say every year, video only gets better. In the marketing world, it's almost impossible to ignore video as we enter 2023. It's just everywhere - traditional broadcast venues, digital OOH ads, social advertising, OTT and countless other channels that are invaluable to marketing success. If you're not quite sure, here are the statistics proving the importance of video marketing in 2023! Key Findings     63% of marketers believe that "engagement" is a key metric for measuring video effectiveness     92% believe video will play a leading role among marketing tools in the coming years     93% of marketers plan to incorporate video into their marketing strategy. Last year, 82% of marketers were going to do so You may also be interested:   commercial video production services Consumer habits     58% of consumers prefer to watch videos on a smartphone     19% watch videos on a laptop     69% of people report they prefer to learn about a new product

In 2022, 82% of user Internet traffic will come from watching videos. Customers will be able to choose products by watching videos, and video marketing will be the main promotional tool. Let's understand what it is, what it is, and how to implement it. What is video marketing and where is it used In 2014, psychologist John Medina proved that after 72 hours a person remembers 10% of the text they read and 65% of the video they watched. Marketers have been using this feature since around 2005, when YouTube appeared, and that's when they coined the new term. Video marketing is the promotion of a product, service or brand through videos. The method is suitable for any business, whether it is furniture manufacturing, selling Korean cosmetics or psychology courses. Here are just a few statistics on video marketing: 64% of users make a purchase after watching a promotional video on Facebook; 65% - go to the company's website after watching a promotional video; 88% - spend more tim

Probably even someone who has taken a slight interest in Internet marketing over the past few years has at least once come across the statement that video is the trend of the future. And now is probably a good time to tell you that the future has already arrived. Well, to continue that statement by William Gibson - it's just not evenly distributed yet. As expected, video content makes up about 80% of the world's Internet traffic and has a leading position in the toolkit of content marketing. Connoisseurs of time-honored knowledge and quotes of greats like "Everything will pass, and so will this," may not have attached importance to the emergence of IGTV on Instagram and the growth of video on Facebook. But who would dispute the fact that YouTube has been the second most popular website in the world for years? Those who want to jump in the video marketing rocket in time to conquer the expanse of social media with video content can still do so. But it must be said that

One of the main digital marketing trends in 2022 is video. Research by the American company Cisco shows that by the end of the year video content will account for 82% of all Internet traffic. So you should start to talk to your audience this way already now. Moreover, in many businesses it is much more effective to show your product or solution rather than to tell about it. You can do this by creating a video about your company and releasing it on Pro Business channel on YouTube. Today it is the largest business-themed channel in the country with more than 41 thousand subscribers. Our experienced video production team will prepare a video based on your request, revealing your company's capabilities. This video is handed over to the customer and can be used on your corporate resources. But it will also be seen by thousands of potential clients and partners, as it will be simultaneously posted on the Pro Business YouTube channel. You may also be interested:   animation video maker Wh

  The field of Internet marketing is developing at an incredible pace, with changes occurring almost every day. New tools for attracting an audience are constantly appearing, and many of those that were effective a short time ago are losing their relevance and becoming meaningless. One of the most effective tools today, and apparently for the long term, is undoubtedly video marketing. What is video marketing? Video marketing is a way of delivering information to an audience through video. It is video marketing that helps make your product stand out from the tons of garbage on the web and hit the bullseye, it is the best way to reach your audience and deliver the information they need. Why is it? Most people on the planet are visual, so it's video that has the greatest impact on people. Recently, there is a clear trend - the audience is more and more attracted to videos, instead of tons of text. In today's world, fewer and fewer people read text. Because they, overloaded with in

  As you scroll through your Facebook or Instagram feed, you'll notice that it's made up mostly of videos. And these are the videos you watch 80% of your time on social media. What about videos on Youtube? According to statistics, 6 out of 10 people prefer to watch online video instead of TV. We live in a world where the search for solutions to problems takes place on the Internet and it is videos that play a key role in the decision-making process. Video marketing is a powerful way to reach both potential and existing customers. Video marketing will completely change the way you run a business. According to statistics: 90% of consumers say that videos help make purchasing decisions. 97% of marketers say that videos help build customer trust. 81% of businesses use video for promotion. Live videos (streams) will account for 13% of all traffic by 2021. Over 80% of all traffic will be video by 2021. 74% of people who have the opportunity to see a product in action via video will b